We are a strategic design consultancy that
helps organizations innovate in a meaningful way.
We call it
What do we do?
SERVICE DESIGN & INNOVATION
The economy is moving from a Goods Dominant Logic to a Service Dominant Logic.
Designing and developing services gives companies a market advantage and brings real value to the user.
In rrebrand we design without taking our eyes off of the people and their needs, and we do it starting from the deep identity of our clients. Be innovative, but in a meaningful way.
BRANDING & STORY TELLING
Brands and storytelling sew the visible and the invisible parts of the organization.
We design brands and their stories based on the organization’s values in order to communicate their value proposition to the internal and external audiences.
Your brand is the interface of your business.
How do we do it?
Facilitancy and Sensemaking.
In rrebrand, when we refer to the type of consulting we do, we talk about Facilitancy. Hybridizing the concepts of strategic consultancy and facilitation, founded on the deep and meaningful purpose of each organization.
Sometimes we do strategic design or redesign one organization’s service, on other occations we facilitate change management processes, and other times we search and cocreate with the client the purpose of the organization and how to expresses it through the brand, but always from the Facilitancy methodology, combining and adapting these aspects based on the nature and the needs of each business. We believe that these ingredients are always present in an innovation process and knowing how to move from one to another, and how to combine them with the organization’s purpose is the key inside our value proposition. We believe that Facilitancy is the best way to achieve truly transforming processes.
“It’s exactly what we needed, people that can give us strategies and solutions in order to work better.”
“A great opportunity to reflect about what we want and to get on the same path with a lot of people.”
“Every time I have worked with rrebrand, they have opened a surprisingly creative process, but it has always ended with the objectives that we set.”
“These sessions with rrebrand have managed to overcome prejudices and have given us a new and encouraging panorama to work and communicate in another way.”
“Great experience with rrebrand. A chance to rethink, learn and do.“
rrebrand is the cocreator of the Strategic Tree, a tool used to find the deep identity and the meaning of an organization, it was born with the support of EOI and was developed under a creative commons license. In rrebrand, we use the Strategic Tree almost in all of the projects that we are involved in, it’s one of the pillars of sensemaking innovation, and it always produces a revealing experience for the client.
The Strategic Tree gives us two different business approaches, progressive and disruptive, for building or strengthening the identity and the intrinsic purpose for entrepreneurs, startups and large companies.
Who are we?
In rrebrand we feel like a great team with people that work enthusiastically and in harmony with one another. Things we have in common are: unlimited curiosity, the disposition to always look for another way of seeing and doing things and we share a great deal of commitment with what we do. We enjoy facing new challenges and putting ourselves to the test in each project. We know that the best way to build a better future is by working with our clients and designing together.
We can help you…
If your organization needs to incorporate innovation into its teams, redesign its services or business model or if it needs to rethink its brand or lay the foundation for its identity.
We’d like to meet you…
If you’ve always thought about changing things, if you think a better world is possible and if you want to build it through design and innovation, this might be the place for you. ;) Send us your CV.